Author Archive
Read Your Customer’s Mind
This just came to mind… It’s a quick note but I think you’ll find it useful. It a world full of online surveys, crowded (complaint laden) forums, scams and junk mail I think we have lost sight of a simple but fundamental truth. More about that in second, but first let me just say that [...]
Increase Conversions with Product Descriptions
Here’s a quick tip… This is something that a lot of online retailers overlook. It only takes a couple of extra seconds but can make all the difference when it comes time for a customer to buy one of your products… What am I talking about? Product Descriptions of course! These areas of content provided [...]
Email Marketing Ninja
Ok, first I have to say this… If you are not building an email list of customers and prospects you are leaving significant money on the table! Yes, you can go about your e-commerce endeavors and not market to your back end and still be profitable. However, you stand to make a lot more if [...]